How We Chose the Best Facade for Outdoor Advertising
Choose one large, interesting facade in Moscow with DOOH capabilities and arrange an advertising placement on it
Background
Client Thierry Noir Studio - an artist from Great Britain, within the world campaign, came to us for out-of-home advertising in Moscow for 1 day.
Goal
Choose one large, interesting facade in Moscow with DOOH capabilities and arrange an advertising placement on it
Solution
We provided the client with several facades that fit his criteria. As a result, the client chose the facade of the Hotel Salut.
The RMAA Agency team, in a short time, helped to adapt the promo video and organized its placement on the facade.
Results
The number of OTS (opportunities to see) for this ad exceeded 141,000 per day.