Media Monitoring in Russia

We help travel brands hear the opinion of Russian tourists about their product and build a reputational marketing strategy, based on travellers’ insights.

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Get media space under control

To monitor and analyze media coverage, we use the YouScan system that enables us to:

  • Follow reviews in websites;
  • Monitor TV channels
    (10 major channels);
  • Monitor radio;
  • Track citing in the press;
  • Do online monitoring of mass media;
  • Use an unlimited number of tags to classify mentions;
  • Automatically analyze frequent words;
  • Filter results by authors’ geography and sex.

Use the whole range of our services for travel brands

Market Research

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Neuromarketing Studies

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Hyperlocal Targeting

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