Russian Tourism Market Report

Comprehensive research of the Russian tourism market:

everything you need to know when you plan
to attract Russian tourists.

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RMAA Travel team has done our own research of the Russian tourism market and written this book for tourism ministries,
foreign companies engaged in the travel industry, airlines, hotels and foreign advertising agencies
which deal with promotion of tourism and travel-related services in Russia.

Why is this book unique?
We’ve tried to cover everything:
from overall review to key players, from behaviour of tourists to the marketing strategies of entering the Russian market.

In our book you will find answers to these questions:

  • How attractive is the tourist market of the largest country?
  • Where do Russians prefer to rest?
  • How much money do they spend on a trip?
  • How do they plan travels?
  • What players operate in the Russian market?
  • Where is it worth and where is it not worth to advertise?
  • What an advertising campaign should be to win the heart of a Russian tourist?
  • How will be the Russian outbound tourism market developing?
Interested to learn more about Russian tourist`s behaviour?
In our research you will find CJM report (customer journey map) of two groups of Russian tourists!