RMAA Group is an independent Russian full service marketing and advertising agency.
We offer a variety of services aimed at assistance in meeting all upcoming demands of your clients from Russia and CIS countries. Our agency helps global brands reach all most desirable customers in Russia.
Analytics, Audit & Alignment - we analyze your business segment, study your competitors, look at the market through the lens of customers, and skim the cream off to integrate it into your strategy.
Customer Journey Mapping - we learn the journey of your customer and propose tools and strategies, by means of which we can build a Digital Marketing Strategy that covers 360° of your audience.
Content Strategy - on grounds of the above, we already understand the needs of your target audience. We create relevant content, attract the attention of your target audience, and move it through a sales funnel.
KPI Reporting & Optimization. Analysis and adjustments are an integral part of any successful online campaign. By means of optimization and daily improvements, we improve indicators of our investments in marketing step by step.
Search Engine Marketing
Talking about the modern situation with digital marketing, platforms and channels bring success only through technical know-how in products and search data. We are obsessed with search results regarding your business, market changes, shifts in demand, and industry innovations.
Social Media Marketing
Social networks are not only about funny posting - though it is great, too - but also about distribution of information via social ads. SMM leads to a success due to thorough selection of features to maximize its effect, acquire targeting know-how, realize its results, and work everything out. Social media is more likely part of your comprehensive marketing strategy than just a channel.
We are aware of the fragmentation of influencer marketing space, and this is the reason why we offer ONE access point to brands and companies to reach over 5,000 social influencers, micropublishers, and stars of social media!
Advantages of working with us for travel industry:
Advantages of working with us for real estate industry:
Advantages of working with us for game industry:
Advantages of working with us for FMCG industry:
Advantages of working with us for mobile apps:
Advantages of working with us for agencies:
Advantages of working with us for e-commerce business:
Case study for Lotte and its Pepero Game promotion campaign in Russia
Client: Lotte Confectionery manufactures and sells various confectionery products in South Korea and internationally. It offers chewing gums, chocolates, biscuits, ice-creams, pies, snacks, candies, and breads. The company is based in Seoul, South Korea.
Marketing challenges for «Pepero» sticks in Russia:
Solution: Encouragement of people to participate in #Peperogameru contest. This is a game where a couple eats a Pepero sweet stick from both ends and finally kisses. Popular bloggers and Internet celebrities took part in #Peperogameru and appealed to their subscribers to join the game.
Case study: The promotion of a German online game in Russia
Client: Bigpoint GmbH is a German video game developer. The company develops stand-alone browser-based games as well as social network games. Bigpoint also runs a gaming portal website with a number of browser-based massively multiplayer online role playing games it has produced and has over 200 million registered users.
Marketing challenges for «DRAKENSANG» online game in Russia:
Solution: Organize a competition between popular Russian bloggers and launch viral marketing campaign. As the basis of the viral campaign we took so-called “let`s play” videos.
To create videos we employed popular Runet video bloggers: presenter of the popular show “I Like” and video blogger Sam Nickel (the man who touched thousands of breasts in the video with Vladimir Putin). The idea was to organize a battle between popular Runet video bloggers to determine the best “let`s play” maker.
The total number of views of all five video was more than 1.5 millionLearn more details about the campaign
RMAA Group has been a greatly partner for our campaign.
Our collaboration with RMAA Group has allowed us to enter new territories and collect a lot of valuable intelligence on new marketing channels and attracting new audiences. RMAA Group`s team has been a greatly partner for our campaign and we look forward to working with them again.
Media Marketing Manager, Bigpoint GmbH
Do you want to know more about our other services?
B2B Marketing Solutions
Media Buying Solutions
Full Integrated Digital Marketing
RMAA has offices in two Russian cities: Moscow and Vladivostok.
Moscow, Vozdvizhenka st.,
+7 (495) 818-96-58
Moscow, Vozdvizhenka st.,
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