TV channel Friday in Russia

Advertising on TV channel Friday! – Media Buying

RMAA Group – Russian Marketing and Advertising Agency offers high-quality and effective advertising on TV channel “Friday!”.

Russian federal entertaining TV channel Friday! Is about rest. This channel makes positive, holiday mood despite of the day of week. TV channel helps the viewer leave the work routine behind. As a rule, the serials’ heroes are charming, fun and positive.

The Friday! Channel started the broadcasting on 31st of May in 2013. Nowadays the channel is available for viewers in 750 cities of Russia and CIS region. According to "TNS Russia" statistics the channel audience growth in 2015 was 23%. The Friday! Channel broadcast only their own produced serials, fashion, health, travel – shows and so on.

Advertising on Friday! is a great opportunity to promote your company to young people with active lifestyle position, who likes new emotions and travelling.


Friday! – Сhannel description

Friday! target audience

TV channel Friday in Russia, pic. 1

Advertising on STS will give you an opportunity to influence youth and family audience from 6 till 54 years old. STS is non-political, entertaining programs, it got love and recognition of almost all consumers. For a reason “STS” has the highest percentage of actual audience – 88%.

Friday! Content

TV channel Friday in Russia, pic. 3

Humor, reality-shows, cuisine - shows, fashion – shows, programs about travelling, movies and serials. News represent the latest discussed thems.

Top of Friday! TV shows is “Life style”, travel show “Heads and Tales”, social projects “Revisoro” and “Magazinno”, “At sword's points”, “Dangerous tour”, “Guide”.


The average daily audience share of TV channels in Russia,%.

Calculated for the period of December 2016
TV channel Friday in Russia, pic. 5

7.9 mln
Monthly audience reach

Core audience age

76.42% of Russia
Technical coverage



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