Blog about successful marketing strategies in Russia

Blog about successful marketing strategies in Russia

MEDIA BUYING

MEDIA BUYING

Subway Ads in Russian cities

Today advertising on transport is a growing segment of the advertising market. Despite of the fact, that this type of advertising has already proved its effectiveness, its development is complicated by almost complete absence of large sellers. Advertising surfaces in each city belong, as a rule, to different transport companies, moreover - one type of transport in one city might be owned by several companies-owners. We can only hope that the market eventually will be structured and a seller finally will appear.

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