Blog about successful marketing strategies in Russia

Blog about successful marketing strategies in Russia

DIGITAL MARKETING

DIGITAL MARKETING

TOP Russian-speaking travel bloggers on YouTube

Explore top Russian-speaking travel influencers ideal for brand promotions, offering unique adventures and tips.

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DIGITAL MARKETING

DIGITAL MARKETING

Popular Travel Telegram Channels in Russia

Explore the world with the top Russian travel Telegram channel. Discover hidden gems, travel tips, and exclusive content to elevate your brand promotion.

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DIGITAL MARKETING

DIGITAL MARKETING

Streaming in Russia: Key Platforms and Top Streamers 2024

Explore the Russian streaming market to boost your presence in the gaming industry. Discover trends and top streamers.

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DIGITAL MARKETING

DIGITAL MARKETING

How to Work with Brand Ambassadors in the Russian market. The Ultimate Guide to Increase Brand Presence

Discover the power of Russian brand ambassadors in boosting your business. Learn how to leverage their influence today!

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DIGITAL MARKETING

DIGITAL MARKETING

The Rise of VK Influencers: Marketing Insights and Trends for 2024

In this article, explore advertising opportunities for impactful promo collaborations by navigating VK's influencer landscape.

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DIGITAL MARKETING

DIGITAL MARKETING

From Shorts to Vlogs: A Brand's Guide of advertising videos by Russian YouTube bloggers

In this article, uncover YouTube's ad formats in Russia as a key Influencer platform, reaching over 95,000 users monthly.

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DIGITAL MARKETING

DIGITAL MARKETING

Who is trending on Russian YouTube? Channel ratings and new authors with a high potential

Russian YouTube can be safely called one of the main channels of influencer marketing at the moment. Probably, the most important question for brands always sounds about the same. How to choose the channel(s) for advertising integration? We focus on general trends and ratings.

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DIGITAL MARKETING

DIGITAL MARKETING

Influencer Marketing in Russia. The Main Trends of 2022

Experts of the Association for the Development of Interactive Advertising (ADIA) are confident that interest in influencer marketing in Russia has only been enhancing over the past years.

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DIGITAL MARKETING

DIGITAL MARKETING

2021 Russian-Speaking TikTok Bloggers' Ranking

TikTok has increased its audience in Russia twice within one year (from March 2020 until March 2021). More than 12 million Russians go TikTok daily and spend there 33 minutes per day on average.

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DIGITAL MARKETING

DIGITAL MARKETING

Top-20 Russian-Speaking Social Media Accounts: VK, Instagram, Facebook, Twitter, and YouTube

In VKontakte, leaders are young video bloggers who came to fame on YouTube. The top of the engagement rating on the Russian-language Facebook is taken by Ukrainians. On Twitter, there is much real and satiric politics, while on Instagram, as usual, celebrities set the tone. The most effective influencer in all four social media became Olga Buzova (a popular Russian celebrity) who headed Top 20 on VKontakte and Instagram.

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DIGITAL MARKETING

DIGITAL MARKETING

Marketing Key Opinion Leaders in Russia

In the past few years Influencer Marketing has became an integral part of the promotion in social networks and blogs. This is the way to promote that maximizes friendly appeal to your target audience, while using the loyalty of this audience to the channel of promotion. Currently in Russia Influencer Marketing is well developed and can offer a variety of options for promotion. What kind of promotion can be launched through opinion leaders in Russia, read in the RMAA Group blog.

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