Blog about successful marketing strategies in Russia

MEDIA BUYING

How to improve the Outdoor Advertising Campaign in Russia? A review of effective methods

Optimize your outdoor advertising in Russia with our comprehensive review of the most effective methods. Discover strategies to boost visibility and engagement. Learn more now!

MEDIA BUYING

Outdoor advertising in Russia's Iconic Locations

Capture the attention of millions with strategically placed outdoor advertising campaigns in Russia's most iconic locations. Our expertise ensures maximum visibility and impact for your brand.

MEDIA BUYING

Features of Indoor advertising placement in the Russian subways

Explore the features and benefits of indoor advertising in Russian subways, highlighting strategic placements, audience engagement, and impact on brand visibility.

MEDIA BUYING

Out-of-Home Advertising: The Largest Digital Displays in Russia

Explore the largest digital displays in Russia, from Moscow’s colossal 1260 sq. m display to St. Petersburg’s Leader Tower. Discover how these high-traffic spots boost advertising impact.

MEDIA BUYING

Out of Home (OOH and DOOH) Advertising at Russian Airports: Strategic Placement for Optimal Impact

Discover strategic advertising opportunities at major Russian airports to effectively reach a high-income audience.

MEDIA BUYING

Exploring Out of Home and Indoor Advertising Opportunities at Pulkovo Airport in Russia

Discover effective Out-of-home and Indoor advertising at Pulkovo Airport. Target high-income travelers and boost visibility.

MEDIA BUYING

Digital Outdoor and Indoor Advertising at Domodedovo Airport in Russia for Brand Promotion

Explore out-of-home advertising strategies at Domodedovo Airport in Russia. Reach your audience effectively! Learn more now.

MEDIA BUYING

Maximizing Visibility: Digital Opportunities Outdoor and Indoor ads at Sheremetyevo Airport in Russia

Discover DOOH advertising opportunities at Sheremetyevo, the vibrant airport hub of Moscow, to achieve unmatched visibility for your brand.

MEDIA BUYING

The Digital Frontier: How DOOH is Shaping the Future of Advertising in Russia

Outdoor advertising was predicted to have the slightest negative changes, after which further growth comes. Was it really so and what to focus on in 2024?

MEDIA BUYING

How Digital Formats Help Boost OOH Efficiency

There was a unique phenomenon for the industry in 2020—out-of-home advertising was deprived of its audience, and this backfired on the advertising revenue. OOH sales hit the lowest reading during the lockdown (April, May, June).

MEDIA BUYING

Methods of efficiently improving outdoor advertising in Russia

Good day! Outdoor advertising is one of the most popular kinds of advertising in Russia. So, how can you direct people’s attention to your outdoor advertising? How can your billboard stand out from your competitors? A great many advertisers think about how outdoor advertising can boost competitiveness. Let’s have a look at the illustration below of the most common size of billboard (3x6 meters). Such kind of advertising structures are situated practically everywhere in Russia.