Advertising on Russkoye Radio

The station broadcasts on 105.7 FM in Moscow and across its national FM network, and according to its official data it is listened to in more than 30 countries, including Kazakhstan, Germany, the United States, Israel, and the UAE. Online, the station streams through rusradio.ru, mobile apps, and a set of thematic online channels.

Zolotoy Grammofon (Golden Gramophone) is a national music award founded by Russkoye Radio in 1996 and built on the station's weekly chart. The award ceremony has been held annually for almost three decades, currently at Moscow's VTB Arena with sister ceremonies in St. Petersburg and Minsk, and its television version airs nationally, extending the project's reach far beyond radio.

The weekday schedule is anchored by the Russkie Pertsy morning show, whose 52-hour marathon broadcast entered the Guinness World Records, and the Vecher na Russkom evening show. The station also runs a weekend morning show, a long-standing listener request program, and lifestyle segments covering food, cars, money, and daily life.

The main options are direct audio spots in ad breaks, sponsorship of shows and of the station's large event portfolio, and special projects built around its content. Digital audio placements in the online stream, mobile apps, thematic channels, and show podcasts are also available, so a campaign can combine broadcast and digital reach.

Yes, and the event portfolio is one of the station's strongest assets: more than 35 special projects, mass events, and festivals every year, from the Zolotoy Grammofon award ceremony to festivals in Crimea and Sochi and the Russkoye Rozhdestvo concert in the Kremlin. Event sponsorship combines on-air campaigns with physical brand presence in front of arena-scale audiences.

Special projects are custom campaigns designed around the station's content, shows, and events rather than standard ad breaks. They can include branded games and contests inside popular shows, integrations into the chart and award ecosystem, and combined on-air and digital mechanics that run across the station's site, apps, and podcasts.

Yes. The station streams online, runs mobile apps, publishes podcasts of its shows, and operates thematic online channels, and this digital inventory can be bought alongside broadcast airtime. Combining the two lets advertisers add addressable digital audio impressions to national FM reach within a single campaign.

Yes. Advertisers can buy national airtime across the full network or place campaigns in individual cities through regional windows, depending on distribution goals and budget. The network covers both million-plus cities and smaller regional centers, which supports staged market rollouts.

The station's environment is built entirely on Russian-language music and culture, so advertising in it signals cultural closeness rather than a foreign voice. For international brands localizing their marketing, a professionally produced Russian-language spot on Russkoye Radio lands in a context where the audience already feels at home.

RMAA Agency manages the full placement cycle for international advertisers: media planning, official airtime buying, adaptation and production of Russian-language audio creative, legal compliance of ad materials, campaign launch, and post-campaign reporting. This removes the need for an advertiser to have a legal entity or media buying expertise in Russia.